Healthcare Website
Accel Physical Therapy
A fast, modern site that matches the quality of their care
Accel Physical Therapy runs two clinics in Brunswick and Topsham, Maine. Their care is first-rate, but their website was a dated, slow WordPress build that didn't show it. We designed and built a fast, mobile-first replacement: a static custom site with a strong local-SEO foundation and a news editor their team runs themselves.
The Challenge
Accel Physical Therapy is an independent practice with two clinics in Brunswick and Topsham, Maine, and a proud member of the Pinnacle Rehabilitation Network. Their care is excellent. Their website was not keeping up.
The existing site was a dated WordPress build on a page-builder theme: plugin-heavy, slow, and a chore to maintain. It wasn't fast or mobile-friendly, it didn't reflect the quality of their care, and it made patients work too hard to find what they needed.
Slow and plugin-heavy
A page-builder theme stacked with plugins meant a heavy, sluggish site and constant upkeep.
Not built for mobile
Most patients arrive on a phone, and the old site wasn't designed for them first.
Hard to navigate
Locations, services, hours, and insurance were harder to find than they should have been.
Didn't reflect the care
The look and feel fell short of the quality patients actually experience in the clinic.
What We Built
We designed and built a modern, fast, mobile-first site from scratch. It's pre-built and static, so there's no database, no plugins, and no page-load lag. That makes it faster, more secure, and far lower-maintenance than the WordPress site it replaced.
Fast, static, and secure
A pre-built static site with no database or plugins to slow it down or break. Less to maintain, less to go wrong.
Clean, trust-building design
A professional, modern look that spans both clinic locations and finally matches the quality of their care.
Built-in news editor
Their team posts updates and articles themselves, no developer needed.
Spam-protected contact form
Clear paths for patients to find locations, services, hours, and insurance, and to get in touch.
Built for Local Search
A physical therapy practice lives or dies by whether nearby patients can find it. We gave Accel a strong local-SEO foundation, built in from day one and spanning both clinic locations.
We migrated all of their existing articles and redirected the old links, so years of built-up search equity carried over to the new site instead of being lost in the move.
The Outcome
The result is a polished, modern presence that finally matches the quality of Accel's care. It's faster, more secure, and easier to maintain than the WordPress site it replaced, with a stronger local-search foundation set up to help new patients find them and a news editor the team controls themselves.
And it isn't a one-and-done project. We maintain and update the site on an ongoing basis, so it keeps working for the practice well after launch.
Designed and built by Sky Forward Design, hosted in partnership with Loud Canvas, with a smooth, collaborative go-live.